—CASE STUDIES
What considered marketing actually delivers.
Three KBB businesses. One operating system. Real results from real retainers.
CASE 01 - HANDMADE KITCHENS BY SHAKER WHOLESALE
From 200 followers to one of the fasting growing direct-to-consumer kitchen brands on UK Instagram.
Handmade Kitchens by Shaker Wholesale came to us as a small direct-to-consumer challenger — 200 followers, no real digital presence, and a category dominated by big legacy names with deep ad budgets.
THE BRIEF
We built the creative strategy from the ground up. Found the visual territory: real kitchens, real makers, the unfussy beauty of Shaker doors. Built the content engine across Instagram, Facebook and email. Briefed and directed the photographer and videographer. Iterated weekly on what was landing. Layered Meta ads on top once the organic foundation was earning attention.
THE WORK
THE RESULT
Now one of the fastest growing direct-to-consumer kitchen brands on UK Instagram — with a steady flow of inbound enquiries from buyers who already know the brand by the time they reach the showroom.
200 → 50, 000 Instagram followers
HERO STAT - DIRECT -TO-CONSUMER UK
CASE 02 - CLASSIC INTERIORS
More than doubled monthly showroom appointments — in under 6 months.
THE BRIEF
Classic Interiors are a multi -award winning brand offering luxury kitchens and interiors. With 5 showrooms across the West Midlands they need a consistent flow of high quality enquires. They had experienced some success with Meta ads in the past but the quality of the leads had significantly dipped and there ad account was not optimised for the updated Andromeda algorithm.
THE WORK
The focus of the work was reviewing their creative strategy and exploiting opportunities that remained untapped in the ad account.
THE RESULT
In under 6 months we were able to transform the ad account and more than double the number of high quality enquiries leading to the employment of more designers and freeing up the owners to spend more time working on the business rather than stuck in the day to day.
HERO STAT
2X + monthly showroom appointments
Achieved in under 6 months on a creative-strategy-led Meta retainer.
CASE 03 - ANYTHING STONE
Instagram profile visits up 1,453.8%. Website visits up 247%. First month.
THE BRIEF
Anything Stone supply beautiful stone surfaces at factory prices. They work with well known brands such as Devol, Neptune and the Bath Kitchen Company to name a few. They are looking to expand into the DTC market and needed a trusted growth partner.
THE WORK
Instagram profile rebuild so their profile accurately reflects the quality of their workmanship. Meta ads conversion campaigns driving quote requests direct from consumers.
THE RESULT
The same system — applied to a KBB-adjacent category — earning attention in the first month from buyers who didn't know the brand existed. Useful proof that the operating system travels beyond kitchens.
HERO STAT - MONTH 1
+1,453.8% profile visits
+247% website visits
Bespoke stone for KBB & interiors — first month of the retainer.
Want this kind of result?
Start with the Free Instagram Training, or book a call

